Hi, I’m Mark Price, and I believe travel is one of the most transformative and awe-inspiring experiences we can have. Since 1996, I’ve been immersed in the travel industry, starting as an entertainer on several cruise lines, including Celebrity Cruises, and later traveling the world as a Cruise Director for Seabourn Cruise Line. These roles allowed me to explore some of the most incredible destinations on earth, and they fueled my passion for creating journeys that are as unique as the people taking them.

As an avid scuba diver and lover of adventure, I specialize in crafting bespoke itineraries that go beyond the ordinary. One of my favorite trips was to South Africa, where we immersed ourselves in vibrant local culture, went on thrilling safaris, and even braved great white shark cage diving. Another destination close to my heart is Italy—there’s nothing quite like living la dolce vita, exploring the wine regions, taking cooking and pizza-making classes, and walking through the history and art that make Italy so special.

At Bella Vita Adventures, I pour my passion and expertise into designing travel experiences that inspire and connect. Whether you’re dreaming of a luxurious escape, an adventure-packed itinerary, or a trip that immerses you in another culture, I’d love to help you create a journey you’ll never forget. Let’s discover the world together, one extraordinary trip at a time.